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NDMeal

Business Plan
Startup
Fundraising

Elon Musk once said, “If there was a way that I could not eat, so that I could work more, I would not eat. I wish there was a way that I could get nutrients without sitting down for a meal.”
– Christy Nicholson

Camie's BHAG

(Big Hairy Audacious Goals):
Nourishing the World with Nutrient-Dense Foods.

Hi, I’m Camie, and I’m on a mission to revolutionize the way we eat. We are limited by calories, finances, and access to clean food, so we need to make every bite count. That’s why I propose creating affordable, ready-to-eat meals packed with a person’s entire day’s worth of essential nutrients in one meal, so people can rest easy knowing they’ve met their daily nutritional requirements every single day.

But that’s not all – I hope to develop scientific solutions to help people grow nutrient-dense foods locally. By empowering communities to sustain themselves, we can ensure everyone has access to the nourishment they need to thrive. With just a few key lab-tested nutrient-dense foods, specific to location, plant genetics, and environment, we can transform the way we eat and live, giving power back to the people to choose for themselves.

Problem

Nutrient deficiencies cause:

  • Poor cognitive function,1 fatigue,2 stress,3 anxiety,4 headaches,5 mood disorders,6 compromised immunity,7 ADHD,8 poor sleep,9,10 and so much more.
  • Everyone is nutrient-deficient today.11
  • Busy lives need on-the-go solutions.
  • Everyone wants to eat well, but no one wants to do the work.

Solution

A full day’s worth of essential vitamins, minerals, proteins, fibers, omega fatty acids, probiotics, prebiotics, amino acids, anti-pathogenic compounds, and detoxifying plants—all in one delicious to go meal.
Sourced from real, organic, lab-tested foods straight from small Italian family farms, with no preservatives or additives. All this for the price of a Chipotle burrito, ~$15.

Meal Cost Comparison

Compare the cost of one NDmeal to the cost of making the meal yourself from our Tikka Masala recipe.

NDmeal’d meal – Chicken Tikka Masala
Customer Retail price: $15.00

Making your own from recipe
Wholefoods cost: $19.00

Consumer Added Benefits: Lab-verified nutrients, no grocery shopping or cooking, sourced from small family farms, peace of mind, and time saved.

Why Source Ingredients from Italy? Italy’s lower production costs and strict farming regulations ensure protected, toxin-free land.

A Meal for Every Taste and Condition: With proof of concept established, we can create nutrient-dense recipes tailored to every stage of life and health concern, including autism, ADHD, and more, to support the body’s own healing ability.

There are approximately 90 essential nutrients that the human body requires to function properly. It is estimated that there are around 10 diseases associated with a deficiency in each of these nutrients.

Let that sink in for a minute!

Revenue Model

– Subscription plans.
– Monthly meal packages.
– Order directly from X.com and HealthRangerStore.com.

Target Market

– Health-conscious busy people.
– Children (growing bodies need proper nutrition).
– Space travelers.&nbsp
– SpaceX employees.
– Military.
– College students.

Competitors

By serving customers in three different markets—fast food, meal replacement, and supplements—we have numerous opportunities to gain new customers in the thriving $100 billion functional food market.

Winning Features

– Zero food waste.
– 25-year shelf life.
– Italian farm > Kitchen > You.
– Ideal for space travel.
– Meal cost savings.
– Complete nutrition as nature intended.
– All the benefits with no work.

Click to view Gantt Chart

How Is This Possible?

Step 1 – Source the most nutrient-dense, bioavailable, and rich foods possible. (Research, partner with small farms, scour the earth, and grow our own crops if we must.) 

Step 2 – Lab test every harvest to ensure nutrient values. 

Step 3 – Select the best ingredients to create a delicious recipe that meets your daily nutritional requirements.

Step 4 – Freeze dry, package, ship, done.

NDMeal Milestones